BO07 - Law Firm Marketing: What Works and What Doesn't

Date/Time: 
10/21/2017 - 8:30am to 10/21/2017 - 9:30am
Room: 
West Ballroom CD

We will explore marketing strategies that firms are using to get new cases, including websites, print advertising, radio and social media.  We will engage panelists and attendees in an open discussion about where their cases are coming from, advertising success and failures, and where they get the most bang for their buck. We will also explore how lawyers can use blogs, Facebook, Twitter and other social media sites to appeal to younger clients who may not get their information from the same sources as older folks.